Photographing the brand new MG ZS Ev

Photographing the brand new MG ZS Ev before it was even released was a dream for an automotive photographer.

It’s a great value EV and has just been voted car of the year.

Photographing the brand new MG MG ZS Ev took a lot of planning. I shot the car in a Birmingham studio near to the MG base but haven’t been able to show the pictures until it was released.

This is just a small selection of the days shoot. We didn’t have the car for too long as it was the only one in the UK at the time, so I had to work fast.

Most of the images you see here are many different images put together in Photoshop. The shot of the full car in 6 images. It’s taken a fair bit of editing but it’s well worth employing this method if time is tight on the shoot day. I lit each individual part of the car and blended the images together.

Capturing the all-new MG ZS Ev was a challenge that demanded both speed and precision. With limited access to the UK’s sole model at the time, every minute in the Birmingham studio counted.

The images showcased here are the result of careful planning and meticulous compositing. The full-car shot, for instance, is a blend of six separate exposures, each meticulously lit and seamlessly blended in Photoshop. This approach allows for exceptional control over lighting and detail, even when time is of the essence.

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